| 释义 |
硬广告yìngguǎnggào指直接介绍商品、服务内容等的传统形式的广告,通过报刊刊登、设置广告牌、电台和电视台播出等进行宣传(区别于‘软广告’{as distinguished from ‘soft ad’})。{hard advertisement; traditional form of advertisement which directly introduces and promotes a commodity or service through newspapers, billboards, radio and TV broadcasts} |